About

 
 

Currently Exploring:
Decluttering and Subtraction

Interests:
German + Japanese Design
Wood + Metal + Ceramics
Jack Kerouac
Haruki Murakami
Hermann Hesse
George Nakashima
Trees + Bonsais
Slow Movement + Minimalism
Full Albums
Tea Ceremonies

San Diego-based brand strategist, designer, and artist.
Focusing on what’s essential, honest, timeless, and sustainable.
My approach is largely subtractive and nuanced, as I believe the simplest ideas are the ones that have lasting impact.

Read more about my story here:
Voyage LA - Meet Peter Choi
 

peterchunchoi@gmail.com